There are lots of benefits and the importance of content in the field of the digital marketing industry. It is also called the content is the king because whatever strategy to apply to rank your website or post on search engine results page it will not rank until and unless your content is powerful enough.
Different types of content writing services are also provided by content writers like creative writing, strategical writing, readable writing, essay writing, and many more. But from all of this, an SEO friendly content will help you in a better way than many other types of content could not. Below written benefits of SEO friendly content will change your perspective.
1. Improves ranking
There are different types of content available for the internet but not all of them rank in top 10 of a SERP. The reason is simple as it is not optimized to be able to rank higher. but in the case of SEO friendly content each and every keyword, the title, headings, and subheadings contribute together how to get a higher result
2. Higher conversion rate
With the help an SEO-friendly content you can rank higher in the search engine result page and due to which lots of traffic would come to your website to check and see their respective product. If the content is readable then surely they will convert on spot.
3. Gain social media attention
People spend their whole day surfing on social media, scrolling all the memes, and important notification. But if by anyhow they may able to see your SEO-friendly content which is well optimized from the beginning then surely it will attract people from social media to your post.
4. Increase the profit of enterprise
Since the content is optimized and it is well readable and then more and more traffic would want to visit on your site to get their required thing and this will increase the bounce rate of your website. People will retain on your website and your profit will automatically increase because of the power of the network. More people is directly proportional to the more conversion
5. Makes user happy
We all know that Google is focused to provide better user experience to all the people who come and search for their thing.
It will not depend on how big a website is or what is the domain authority of the website. It will genuinely depend on who has the better informative and optimized content.
6. Job opportunity
Not everyone is a content writer and not everyone knows the way of written SEO-friendly content. So it is also recommended to students who want to see their future in digital marketing that they should learn content writing because in the coming days the future of digital marketing is brighter and it will alone create more than 20 lakh job opportunities.
Conclusion
Content writing is a skill and gone are the days when you write content in the form of an essay and it will rank on the search engines result in page. Now its era changed and people need to learn the art of content writing which should be SEO-friendly.
Content on the internet is not something which is written in English and people would judge you on the basis of it but it depends on how informative your post is, people will differentiate on that basis only.
Read More: Top 5 benefits of digital marketing